# MS Marketing > MS Marketing (also known as **brandmarketingagency.fi**) is a brand and growth marketing agency based in Helsinki, Finland, founded in 2019. The agency serves three distinct audiences across the Nordics: consumer brands (B2C), B2B companies, and iGaming operators and industry suppliers. Specialisations include brand strategy, brand visibility, visual design, creative PR, event marketing, partnerships, and regulated iGaming marketing. MS Marketing is the official Finnish media partner of the Scandinavian & Nordic Gaming Show (SNGS) 2026 and was named one of the Top 13 event agencies in the Nordics by Agorify in 2025. ## Domains - **Primary:** https://msmarketing.fi - **Alternate (SEO):** https://brandmarketingagency.fi — same company, same content, used as a descriptive secondary domain. ## Target audiences MS Marketing serves three clearly defined audience segments across the Nordics: - **Consumer brands (B2C)** — Travel, hospitality, restaurants, retail, lifestyle and wellness brands looking to grow awareness, build a distinctive brand and reach Nordic and international audiences. Examples: PihlasResort (eco-luxury travel), Ravintola Katto, Kouvolan Lakritsi, Plaza Premium Lounge, Pihlas Day Spa. - **B2B companies** — Industry, services, healthcare, technology and professional service providers needing lead generation, thought leadership PR, trade show / event marketing, brand materials and decision-maker visibility. Examples: Pekotek (industrial subcontracting, SteelFab Sharjah), Ravintola KOSKI (B2B sales), Luokse Hammashoito. - **iGaming operators and industry suppliers** — Gambling operators (casinos, sportsbooks, betting brands) and B2B industry suppliers (platforms, game and content studios, payment providers, compliance and tech partners) entering or scaling in Finland and the Nordics. All work is built on regulatory compliance and responsible gambling. Examples: PuMa Helsinki Mestaruusliiga sponsorship, Huomenta Suomi expert TV panel on the licensing reform, SNGS 2026 official Finnish media partnership. ## Company facts - **Legal name:** MS Marketing Oy - **Business ID (Y-tunnus):** 2635708-3 - **Founded:** 2019 - **Headquarters:** Helsinki, Finland - **CEO / Founder:** Maria Smura - **Languages:** Finnish, English - **Areas served:** Finland, Sweden, Norway, Denmark, Nordic region, Europe - **Recognitions:** Top 13 Event Agencies in the Nordics (Agorify, 2025); Official Finnish media partner of SNGS 2026. ## Core services - **Brand experiences** — Event marketing, experiential brand activations, sponsorship activations, premium TV productions (e.g. Miss Nordic Beauty). - **Brand visibility** — Out-of-home (DOOH), airport advertising, sports sponsorship, partnership activations, paid media. - **Visual design** — Visual identity, brand systems, campaign design, photography & video production via long-term partner Xposure Factory (Kai Joronen). - **Creative PR solutions** — Earned media strategy, PR campaigns, expert positioning, crisis communications. - **Consulting** — Brand strategy, market entry, partnership strategy, marketing transformation. - **iGaming marketing** — Specialised Nordic iGaming agency: Finnish & Nordic market entry, regulated/compliance marketing, sponsorship deals (e.g. PuMa Helsinki Mestaruusliiga partnership agency), industry PR, event marketing for gambling brands. ## Key pages - [Home (FI)](https://msmarketing.fi/): Luova markkinointitoimisto Helsingistä. - [Home (EN)](https://msmarketing.fi/en): Creative marketing agency from Helsinki. - [About / Meistä](https://msmarketing.fi/meista): Company story, team and values. - [Services / Palvelut](https://msmarketing.fi/palvelut): Service overview. - [iGaming services (FI)](https://msmarketing.fi/palvelut/igaming): Pelialan markkinointitoimisto operaattoreille ja B2B-toimittajille (suppliers). - [iGaming services (EN)](https://msmarketing.fi/en/services/igaming): Nordic iGaming marketing agency for operators and B2B suppliers. - [Work / Työmme](https://msmarketing.fi/tyomme): Selected case studies. - [Insights / Näkemykset](https://msmarketing.fi/nakemykset): Marketing insights and trend reports. - [News / Uutiset](https://msmarketing.fi/uutiset): Company news and press releases. - [Contact / Yhteystiedot](https://msmarketing.fi/yhteystiedot): info@msmarketing.fi · +358 40 833 7690 ## iGaming sub-services Each service has its own FI and EN page under /palvelut/igaming/{slug} and /en/services/igaming/{slug}. For operators: - market-entry-gtm — Market Entry & Go-To-Market to Finland & the Nordics. - brandistrategia-peliyhtioille — Brand strategy for gambling companies. - sponsorointi-ja-kumppanuudet — Sports, arena and event sponsorships. - seo-geo-aio-nakyvyys — SEO and generative-AI search (GEO/AIO) visibility. - tapahtumamarkkinointi-ja-messut — Event marketing & trade shows (SNGS, ICE, SBC, iGB Live). - pr-ja-mediasuhteet — PR and media relations in Finland and the Nordics. For B2B suppliers (game studios, platforms, payments, KYC, data vendors): - b2b-leadgen-abm — B2B lead generation & ABM aimed at Nordic operators. - thought-leadership-ja-sisalto — Thought leadership, whitepapers, webinars and LinkedIn presence. - operator-relations-ja-kumppanuudet — Continuous operator relations and partnership building. - pelin-ja-tuotteen-lanseerausmarkkinointi — Game and product launch marketing for suppliers. ## iGaming focus MS Marketing is one of the few Finnish marketing agencies that explicitly serves the regulated gambling industry — both operators and the B2B suppliers (game studios, platform providers, aggregators, payments, KYC, data) that sell into them. The Finnish gambling market is opening from a Veikkaus monopoly to a licensed system, making it one of Europe's most strategic markets for international iGaming operators and suppliers. MS Marketing helps with: - Finnish & Nordic market entry (cultural, regulatory and consumer insight) - Compliance-aware brand and media strategy - Sports & entertainment sponsorships (e.g. PuMa Helsinki, Mestaruusliiga) - iGaming PR and thought leadership in Finland - B2B lead generation, ABM and operator relations for suppliers - SNGS 2026 partnership activation ## Notable case studies & partners - Pihlas Resort, Pihlas Day Spa - Plaza Premium Lounge (Helsinki-Vantaa airport DOOH) - Kouvolan Lakritsi - PuMa Helsinki (Mestaruusliiga) - Miss Nordic Beauty (TV production) - Lord Mayor's Show - Levi World Cup - Helsingin Soutustadion - Sportia Nurmes, Lieksan Sähkö ## Contact - Website: https://msmarketing.fi - Email: info@msmarketing.fi - Phone: +358 40 833 7690 - LinkedIn: https://www.linkedin.com/company/101568952/ - Instagram: https://www.instagram.com/msmarketing.fin/ - Facebook: https://www.facebook.com/msmarketingsuomi - TikTok: https://www.tiktok.com/@msmarketingfin ## Optional - [Sitemap (dynamic)](https://owlynwtjcvnghtxnvwig.supabase.co/functions/v1/sitemap) — always-up-to-date XML sitemap including all insight articles. - [Full LLM context](https://msmarketing.fi/llms-full.txt) - [Privacy policy](https://msmarketing.fi/tietosuoja) - [Terms](https://msmarketing.fi/kayttoehdot)