Historic soutustadion

he Rowing Stadium, the historic Olympic Stadium, underwent a significant transformation in 2023. A new restaurant and one of Helsinki's most beautiful summer terraces have been opened in connection with the stadium. Nordic Event Management joined the project in early July 2024, when Maria Smura took over operational management, and Aleksi Länkelä started leading the marketing efforts.

At the start of the project, MS Marketing restructured the restaurant operations and developed new concepts for the stadium's events. Additionally, we successfully reduced costs significantly. As a result of these actions, within the first two weeks alone, revenue tripled.

The keys to success were selecting the right products, offering excellent food, staff training, and effective marketing. The synergy of these elements laid the foundation for a new era at the Rowing Stadium, making it an attractive destination for both locals and tourists

restok oy

Restok Oy is a professional in renovation construction, with collaboration beginning in November 2023. The construction industry is well-known for being heavily driven by personal relationships, and like many other players in the field, Restok's marketing was quite irregular. The partnership commenced with Maria Smura from MS Management Group, acting as the COO, while Aleksi Länkelä from MS Marketing who took on the role of Marketing Manager, executing marketing strategies in the company’s day-to-day operations.

The work began by developing a comprehensive and long-term marketing plan based on various market research insights. Next, we addressed the major issues with the website, as it serves as the business card for companies in this sector. The customer journey was clarified, and a strong emphasis was placed on references and news, which were then developed for a functional website. For Restok, marketing was initiated from nearly ground zero, and tangible results were observed quickly. The goal was to raise brand awareness, ultimately leading to business growth through new projects over the long term.

Lia restaurant & bar

Nestled in the vibrant heart of Helsinki, Restaurant Lia is a Georgian eatery that celebrates and honors local culture. As the marketing partner for Restaurant Lia, MS Marketing works as the Marketing Manager and Visual Designer, collaborating to elevate the restaurant's presence and brand

pekotek oy

Pekotek Oy is an industrial company with a focus on innovation and excellence. Over the past 2.5 years, we have served as the Marketing Manager, playing a pivotal role in shaping the company's marketing strategy and enhancing its market presence.

During this time, the responsibilities included planning and executing trade shows, where we showcased our cutting-edge solutions and networked with industry leaders. We also developed comprehensive sales and marketing strategies that aligned with the company’s business objectives and supported our growth initiatives.

In addition, we spearheaded our internationalization efforts, identifying new markets and tailoring our messaging to resonate with diverse audiences. This included writing and publishing numerous articles both in Finland and abroad, which helped to establish Pekotek as a thought leader in the industry.

Through a combination of targeted marketing campaigns, strategic planning, and collaboration with cross-functional teams, we significantly enhanced Pekotek's visibility and reputation in the industrial sector.