Jasmin Laine: From Internship to Partnership — A Passion for Event Production

Jasmin Laine is MS Marketing's event coordinator, for whom event production is much more than work or studies — it's a passion she has followed with her whole heart. She is currently studying cultural production and will graduate in spring 2025, but her journey in the industry began long before her studies.

One of the most significant experiences in Jasmin's career was participating in the Miss Nordic Beauty production as part of her internship at MS Marketing. It was an intensive week full of long days and demanding work, but above all, it was a week that confirmed she was on the right path.

Jasmin was responsible for event coordination, communications, and social media content. Every detail mattered, and it was amazing to see how everything eventually fell into place. The Miss Nordic Beauty production was an ambitious ten-episode TV series led by MS Marketing, originally developed as part of the Missien Matkassa Maailmalla program for Eveo TV.

Jasmin's story is an example of how passion, persistence, and the right work environment can transform an internship into a lasting partnership. Every event is a story, and Jasmin wants to be part of writing them.

"That feeling — when you see the results of hard work and the genuine joy of the people around you — makes this work so meaningful. I'm excited about what the future holds!" — Jasmin Laine