iGaming
Operator relations & partnerships
An iGaming supplier's most valuable asset is its relationship network with operators. By the time an RFP arrives, it's already late — the real deals are agreed in conversations where the operator's product or commercial lead trusts you before they need you. We build a continuous operator relations programme that puts your B2B brand in the right conversations across the Nordics throughout the year — not just at trade shows.
Operators don't reply to cold emails
Many suppliers rely on chance trade-show encounters and cold outreach. That leaves relationship building dependent on annual events and locks you out of deals that begin months before the RFP. In the Nordics the group of decision-makers is small — you're either in the conversation or you're not.
How we get you into the rooms where deals actually happen
We map every relevant Nordic operator's decision-making and contact points. We build a continuous touchpoint programme: personal meetings, executive dinners, intimate roundtables, content and event activation, plus the compliance and responsibility topics operators actually want to discuss. The goal: your B2B brand is in the right conversation months before the RFP.
Operator map and decision-maker mapping
Nordic operators, distributors and platforms — who decides, who influences, which channel to enter through.
Executive engagement programme
A monthly touchpoint plan: meetings, dinners, roundtables, content and follow-up.
Intimate roundtable events
Design, curation and production — 6–12 operators around one table, agenda on a question everyone wants answered.
Event and trade-show integration
SNGS, ICE, SBC and iGB Live harnessed for relationship building — not just for the booth.
Relationship and signal reporting
Quarterly report on relationship status, signals and next steps — sales-internal brief included.
