iGaming
SEO & GEO/AIO visibility
In a regulated iGaming market organic discoverability is an increasingly important growth source — because paid limits are tightening, and because more players ask an AI assistant first before clicking Google. We build visibility that holds up to both Google's and ChatGPT, Perplexity and Google AI Overviews' algorithms.
Google isn't blue links anymore — what if the asker is an AI?
Affiliate-driven SEO is no longer enough. Generic casino content doesn't surface in AI answers because it lacks an author, authority and a local angle. In a licensed market, organic traffic also has to survive compliance scrutiny — and produce players, not just clicks.
How to land inside ChatGPT and Perplexity answers
We combine classic SEO (content, technical, links) with newer GEO/AIO insight into how generative search engines construct their answers. This means clearly structured content, machine-readable metadata, correct schema.org markup and demonstrable authority — plus continuous measurement of both Google and AI visibility.
SEO and GEO audit
Current visibility in Google and AI search, competitor analysis, content and keyword gaps.
Content strategy and editorial calendar
Topics and articles that prove your expertise (E-E-A-T) and answer both Google and AI queries.
Technical SEO and schema markup
Site technical health, Core Web Vitals, JSON-LD (Organization, Service, FAQPage, Article, Breadcrumb), llms.txt and AI readability.
Authority and earned links
PR- and content-driven link building from credible sources — not spam networks.
Measurement and reporting
Rankings, AI answer visibility (ChatGPT mentions, Perplexity citations, Google AI Overviews), traffic and conversion.
